Topic 1

Introduction

• Evaluate your Email usage
• Workshop Objectives

Topic 2

Broadcast Emails

• Branding
• Importance of Branding and consistent subject headings

Topic 3

Introduction to Email Etiquette

• Email is never secure
• Big brother may be reading over your electronic shoulder
• Productivity is lost when cyber-slackers log on
• Email misuse and abuse may get you fired
• Email can be embarrassing
• Email abuse impacts revenues and also reputations
• Email is easily misinterpreted

Topic 4

Proofreading Does Pay

• A Proofreading Primer
• How Peer Review Can Help

Topic 5

Create Structure for Success

• Forward-To-CC-BCC
• Urgent
• ! High Importance Low Importance
• Subject
• Salutation
• Introduction – Body – Conclusion
• Signature
• Draft
• Time Delays

Topic 6

Polishing Your Cybermanners

• Watch your Cyberlanguage
• Avoiding Sexist Language
• Set the Right Tone
• Dodging Conversational Pitfalls
• Extinguishing Flames

Topic 7

Rules of Thumb

• Effective Subject lines: Tell me up front what you want from me
• 1 page view only
• Average 15 words per sentence
• As short as possible – no extra words
• 2 – 3 lines per paragraph

Topic 8

Netiquette Guidelines

• Reviewing Netiquette Guidelines
• Netiquette Guidelines for Managers

Topic 9

Grammar Perfect

• Using spellchecker
• Check for simple sentences
• Use the Active Voice
• Use of punctuation
• Use of emoticons
• Use of text talk

Topic 10

Managing Email Overload

• Controlling your Inbox Clutter

Topic 11

Formatting your Email Message

• Email Style
• Writing the Email
• Selecting your format settings
• Choose the Right Font
• Select Appropriate Colors
• Enhancing Readability
• Resist the urge to use All Upper – or Lowercase Letters
• Arranging Text into Vertical Lists
• Sending Attachments with Care

Topic 12

Examples

• The Good
• The Bad
• The Ugly
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