Business Writing for the Digital Era
    About Lesson

    After completing this course, participants will have learned to:

    Topic 1

    From Texting to Boardroom Paper

    • Everyone is a Business Writer
    • Universal Principles of Good Writing
    • Forms and Formats
    • Common Forms of Business Writing
    • The Principle of ‘Purpose’
    • Reflection

    Topic 2

    Who am I Writing For?

    • The Principle of ‘Audience’
    • REACH Review – Communication Preferences
    • Understanding the Audience
    • Writing for a Global Audience
    • Reflection

    Topic 3

    The Blank Page

    • The Principle of ‘Structure’
    • The Writing Process
    • Starting
    • Writing
    • Finishing
    • Reflection

    Topic 4

    English Still Matters

    • Texting – a Legitimate Form of Language
    • Write it Once. Make it Count
    • English Fundamentals
    • The ‘Plain’ Truth
    • The Principle of Clarity
    • Reflection

    Topic 5

    Writing within Constraints

    • The Space-Time Continuum
    • The Principle of ‘Concision’
    • Word Choice
    • Reflection

    Topic 6

    Click with Confidence

    • Wait! The Pressure to Hit ‘send’
    • Edit, Edit, Edit
    • The Principle of Proofing
    • Reflections

    Topic 7

    Reflections

    • Create an Action Plan
    • References
    • Appendix
    • Commonly Confused Words
    • Punctuation
    • Email Etiquette
    • Using MS Word Readability Score
    • Structuring a Business Report
    • Add Your Own Writing Tips